Graph Writing # 21 - Information about sales and share prices for Coca-Cola
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IELTS Academic Writing Task 1/ Graph Writing - Pie Chart + Line Graph:
The chart and graph below give information about sales and share prices for Coca-Cola.
Write a report for a university lecturer describing the information shown below.
» You should write at least 150 words.
» You should spend about 20 minutes on this task.
Model Answer 1:
The pie chart and the line graph in combination depict Coca-Cola's sales in different markets and its share price over 4 years, commencing from 1996.
Overall, North America, Latin America and Europe were Coca-Cola's biggest markets in 2000 and this firm’s share price fluctuated wildly from 1996 to 2001.
As can be seen from the chart, North Americans consumed the highest units of Coca-Cola’s products as this region generated 30.4% of total sales. Following this, Latin America was reported to be the second largest market with 25.7% sales. On the other hand, Europeans contributed greatly to Coca-Cola’s profits by consuming 20.5% units. Asia, as well as Africa & Middles East, were not successful markets for Coca-Cola due to its low percentages of sales volume in each region (16.4% and 7% respectively).
Regarding the company's share price, it was approximately $38 per share in 1996, the lowest between 1996 and 2001. Next 2 years this brand's trading price at the share market witnessed a significant increase specifically at the end of each year ($70 and $80 respectively) despite a minimal drop to nearly $52 at the beginning of 1998. A remarkable slip back could be seen in the next two years, especially the lowest point of $48 in the middle of 2000. However, this trend changed and climbed back to $60 at the end of 2000 and reached nearly $55 a share in 2001.
[Written by - Linh]
Model Answer 2:
The diagrams give data on sales volume of Coca-Cola company in 2000 and also show the share price of this brand from 1996 to 2001.
Generally speaking, Coca-Cola made the highest sales in America and Europe in 2000 and it’s share price surged until 1998, after which it showed a downward trend.
In 2000, the largest proportion of Coca-Cola (30.4%), according to the pie chart, was consumed in North America. The second largest consumption came from Latin America which was one-quarter of all sales followed by 20.5 % in Europe, 16.4% in Asia and 7% in Africa and Middle-East respectively. It is evident that Americans were the major consumers of Coca-Cola products in 2000.
The line graph represents the price per share of Coca-Cola company from 1996 to 2001. It is quite interesting to note that the price per share was lowest at the beginning of 1996 staying just above $35. In the mid of 1996, it showed a steep rise and touched the figure of $50 per share, continuing the same price hike it reached just below $70 in 1997. A sharp increase was observed thereafter where the price was maximum, $80. Afterwards, the price tended to decline steeply until 2000. In mid-2000, the price increased again and at the start of the year 2001, Coca-Cola share was traded at the floor of stock exchange at $55.
[Written by - Manpreet ]
Sample Answer 3:
The pie chart and line graph show the data on sales volume and share price of Coca-Cola brand. As is given in the illustration, in the year 2000, Coca-Cola was sold most in America and the share price of Coca-Cola was highest in 1998 and showed some fluctuations.
As is presented in the pie chart, in 2000, Coca-Cola had more than 55% sales in Latin and North America. In Europe, it had more than 20% sales volume. In Asia, it sold 16.45% and in Africa, it had 7% sales volume. This indicates that the American continent had the largest market for Coca-Cola while this market was the lowest in Africa.
Again, the share price of Coca-Cola was only $33 in 1996 and this price increased to $68 in 1997. The price reached the highest in 1998 when it was $80 per share. The price then started dropping and with some fluctuations, it reached it around $60 in 2001.
In summary, the American Continent was the largest market for Coca-Cola in 2000 and the average share price of it was $60 though this price varied year to year.
(Approximately 202 words) ( This model answer can be followed as an example of a very good answer. However, please note that this is just one example out of many possible approaches.)
Model Answer 4:
The pie chart and line graph reveal the global sales ratio of Coca-Cola in 2000 and its share price between 1996 and 2001. It is apparently seen that America was the largest market for this brand and its share price was highest in 1998.
According to the pie chart, Coca-Cola sold 17.1 billion unit case in the year 2000 and more than 55% of this sale was made in North and Latin America. They sold around 3.45 billion unit case in Europe, which was their second largest sales ratio. Asian consumers drank around 16% unit case of Coca-Cola in this year and African and the Middle Eastern citizens together consumed 7% of the total sale in 2000.
The line graph shows that the share price of this brand was $36 in 1996 and it rapidly increased in the following years. Except in the middle of 1997, the price kept on going up until it reached its peak at around $80 per share in 1998. Hereafter, the price gradually declined and went below $50 in early 2000. Finally, the share price of Coca-Cola stood at around $60 during the mid-2000.
As can be seen in the chart, North Americans consumed the highest units of Coca-Cola, almost one-third of 17.1 billion units which was followed by 25.7% of sales in Latin America. It was the second-largest consumer of the product. Meanwhile, 20.5% of sales were reported in Europe that became the third-largest market. However, the least sales reported was in Asia, Africa, and the Middle East respectively. In Asia, it was 16.4%, and only 7% of units were sold in Africa, and the Middle East.
The share price of Coca-cola at its minimum was $40 at the beginning of 1996, and then increased rapidly in following three years to the maximum of $80 despite the price drop in late 1997. Then it is fall back down in next two years. In the mid of 2000, the share price dropped below $50 and again it raised by the end of the same year to around $60.
In detail, in 1996, Coca-Cola was $25 per share and this figure almost reached $70 in the middle of the following year. Despite some fluctuations, the share price went up to $80 in the next 12 months. From there, it dropped to below $50 sometime in the year 2000, before recovering to $55 in the end.
Now regarding the sales, 17.1 billion units of Coca-Cola were sold in 2000, more than a half of which sales were made in North and Latin America. Sales in Europe represented just over one-fifth in this year. Regarding the Asian continent, the sales case volume was more than double when compared with that in Africa and the Middle East, which accounted for a mere seven percent of the total.
Overall, we can observe that Coca-Cola was the most popular in North America. This drink was the least favourite in Africa and the Middle East. Moreover, the share price peaked significantly in the late '90s as well.
Turning to the chart, North America accounted for the most consumption of Coca-Cola making up 30.4 % in the year 2000. Secondly, this drink was preferred among the Latin America region reaching marginally over a quarter (25.7%) in the same year. Furthermore, Coca-Cola racked up 20.5% among the Europeans. In addition, the region of Asia made up 16.7% while in Africa and the Middle East, Coca-Cola was the least favourite within other continents as only 7% unit was consumed there.
As far as the graph is concerned, at the beginning of the period, the share price of Coca-Cola rose considerably reaching 50$ from around 30$ in 1997. However, the price experienced a gradual dip just before 1998. Then, again it increased dramatically, peaking in at around 70$. Over the next few years, the share price plunged frequently, although, at the turn of the century, it did surge steadily making up around 60$, before declining at the end of the period.
According to the pie chart, the sale volume of Coca-Cola in 2000 in North America was more than 30% of the total. It was followed by around one-fourth of total sales in Latin America. On the other hand, Europeans bought 20.5% while the percentage of the sale in Asia was 16.4%, and for African and the Middle East, it was just 7%.
Turning to the line graph data, the share price of Coca-cola was around $32 in 1996 and it went as high as $58 next year. The highest share price was in 1998 when it stood at nearly $80. Afterwards, the price declined and went below $50 in 2000 but had a trend of getting higher than that next year.
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